A rising tide lifts all boats.

While we’re on the subject of the escalation of head coaches’ salaries and paying for the privilege of the same, it looks like their assistants aren’t missing out either:

The Austin American-Statesman reported earlier this month that Texas will pay each of its co-defensive coordinators, Duane Akina and Larry Mac Duff, $300,000 this year. Texas offensive coordinator Greg Davis, believed to be among the four highest-paid assistant coaches in the country, will make $351,440 this year, according to the American-Statesman.

Almost a million dollars for three assistants! That’s the football equivalent of George Carlin’s joke that cocaine is God’s way of telling you you have too much money…

(h/t Market Power)

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