Message to NCAA: you can’t beat Twitter, you can only hope to contain it.

Birds do it.  Even this guy does it now.

The Zooker contemplates how much can be said in 140 characters. (Photo courtesy Seth Perlman/AP)

The Zooker contemplates how much can be said in 140 characters. (Photo courtesy Seth Perlman/AP)

Tweets, that is.

… New accounts on Twitter, a burgeoning social networking service, have been started by Illinois coach Ron Zook, USC’s Pete Carroll, Notre Dame’s Charlie Weis and Tennessee’s Lane Kiffin, to name a few.

It might not be the same as texting a recruit directly, but Zook is clear about why he was willing to start on Twitter.

“The whole reason obviously had to do with recruiting, period,” he said. “I guess others have been able to follow us. It’s amazing what (students) have now and how they communicate, and guys are able to see what we’re doing.”

Why?  Because for some inane reason some of us care.

… At least 18 Division I head coaches have Twitter accounts, and their audiences grow daily. Carroll has more than 12,000 following his posts, while Georgia’s Mark Richt, Washington’s Steve Sarkisian, Weis and Kiffin all have more than 2,000 followers.

I’m not sure where ultimately the envelope pushing on this vis-à-vis NCAA enforcement will come from, but rest assured, it’ll happen. Just ask the Zooker.

… But as the legion of followers continues to grow among the first generation of users, Zook figures more coaches will give it a shot.

“I would imagine so,” he said, “until the NCAA tries to regulate it.”

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5 Comments

Filed under Science Marches Onward, The NCAA

5 responses to “Message to NCAA: you can’t beat Twitter, you can only hope to contain it.

  1. mant

    I can somewhat see the benefit in using Twitter for this. But for all the other Twits, this video pretty much sums up my feelings. Enjoy…

    http://current.com/items/89891774_twouble-with-twitters.htm

  2. Again, how Richt managed to lose two of three to a guy that ran out of the locker room and straight to the wrong sideline in Jax is beyond me.

  3. bulldoginexile

    I can assure you, unless Zook tweets about basketball, no one here will care.