February 21, 2011 · 12:19 PM

Adventures in marketing

A Bavarian brewer promotes its no-alcohol beer as a sport drink for athletes.

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7 Comments

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7 Responses to Adventures in marketing

  1. Dboy
    February 21, 2011 at 1:13 PM

    Are rec league softball players athletes?

  2. Stoopnagle
    February 21, 2011 at 1:34 PM

    Beer.

    Yes.

    The answer is yes.

  3. Go Dawgs!
    February 21, 2011 at 1:43 PM

    Beer may not make you jump further or run faster, but it sure will make you think you can.

  4. Mayor of Dawgtown
    February 21, 2011 at 2:29 PM

    Non-alcoholic beer. Seems like a contradiction in terms. Also, it completely misses the point. Next thing you know there will be a non-alcoholic scotch and civilization as we know it will cease to exist.

  5. W Cobb Dawg
    February 21, 2011 at 3:22 PM

    Non-alcholic beer – for people who only want to smell like drunks!

  6. shane#1
    February 21, 2011 at 4:31 PM

    The Uke said that he had read where Babe Ruth would drink a six pack during a game, so he tried it. Uke said it didn’t help his hitting at all, but it sure made all that time on the bench go by faster. I don’t think it was no alcohol beer. Anyway, who would have had the guts to hand the Babe a non-alcoholic beer?