I mean, this says it all.
Major-college athletics departments increased the amount of money they generate by nearly $385 million in 2012, but they increased operational spending by more than $665 million, a USA TODAY Sports analysis finds.
There ain’t enough money in the world to make that math work. It’s just that the geniuses running the game haven’t come to grips with that yet. Which is why we’re not done with conference realignment and postseason issues. Not even close.