It looks like they’ve entered the end game in the O’Bannon suit.
Electronic Arts Sports and Collegiate Licensing Company have settled all claims brought against them by plaintiffs in the Sam Keller and Ed O’Bannon lawsuit over the use of college athletes’ names, images and likenesses, according to a court filing today.
Terms of the settlements are confidential until presented to the court for preliminary approval, the filing said. ”This settlement does not affect Plaintiffs’ claims against Defendant National Collegiate Athletic Association,” the filing stated.
Meanwhile, the NCAA is hiring more lawyers and vowing to fight all the way to the Supreme Court. All of this is pretty amazing when you consider the organization could have settled this in the beginning for a relative pittance.
It won’t surprise me, if O’Bannon makes it that far, to learn that the NCAA seriously lobbies Congress for an antitrust exemption. The NCAA has just started to fight, by damn!