When logic and proportion have fallen sloppy dead.

Britton Banowsky, I’ve got a question for you:  if, as you say, colleges continue to seek joining Division I based on uniting a university and bringing alums back to campus as opposed to financial considerations, then why would paying players cause schools to drop football?

As always, when they say it isn’t about the money, it’s about the money.

According to data provided by the plaintiffs, C-USA revenues increased from $30 million in 2002-03 to nearly $59 million in 2011-12. Athletic budgets also experienced significant growth, as did Banowsky himself.

East Carolina’s men’s basketball team, for example, netted $642,000 in 2000 according to date collected by the Department of Education. In 2012, the school pulled in a cool $3 million. Rice football went from earning $2.2 million in ’02 to more than $40 million two years ago.

Coaching salaries have gone up along the way, as have those for athletic directors and conference commissioners.

By his own account, Banowsky said he was paid $328,000 during his first year as commissioner. Now his annual base salary is $500,000.

Part of that is due to the lucrative television contract C-USA has with Fox and CBS. The two television companies agreed to pay Banowksy’s league $84 million over a six-year period.

“There is more revenue flowing into the system than ever,” Banowsky testified. “But we’ve seen growth in expenses. As revenues are flowing in, it’s just plowed back into the athletics.”

Plowing sounds pretty lucrative.  And keep in mind this is coming from the commissioner of a mid-major conference.

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14 Comments

Filed under It's Just Bidness, The NCAA

14 responses to “When logic and proportion have fallen sloppy dead.

  1. Scorpio Jones, III

    Obviously the inmates have taken control. And it is equally obvious the status quo can’t stand.

    I think I am glad I got to see a lot of college football before it became something else.

    Somewhere the Kharmic Bitches are giggling.

    • Yep – I feel the same way. 20 years from now, I think we’ll be saying we watched college football in its heyday where rivalries meant something, fans were passionate, and players loved the places they attended. I hope that doesn’t happen, but I’m preparing for a “brave new world” that devalues the regular season and delivers an inferior, overpriced product.

    • I think I am glad I got to see a lot of college football before it became something else.

      Very well said, Scorp.

    • Macallanlover

      Nailed it Scorp. Definitely going to see a major fall, my question is will the new product be marketable/palatable? Afraid the genie cannot be put back in the bottle.

  2. Ron

    I wish college football blogs didn’t pose as political blogs. Markets can have winners, you know.

  3. Charles

    “Plowing sounds pretty lucrative.”

    Brilliant.

  4. Dog in Fla

    Clearly The Haight of what the door mouse said

    http://m1.behance.net/rendition/modules/59056591/disp/7c0520ce73a45239c6868137275cbcfd.jpg

    is not shared by Little Sisters of the Poor powerhouses Marshall,
    East Carolina, Middle Tennessee, Florida Atlantic, UAB, Southern Miss,
    FIU, Rice, UTSA, North Texas, Tulane, Louisiana Tech, Tulsa and UTEP

  5. Just Chuck (The Other One)

    Not sure how relevant this to the current discussion but a friend sent me this link as a must read about the state of college football.

    http://www.thepostgame.com/blog/road-saturday/201406/college-football-fan-stadium-students-business-tv-ncaa-michigan-tickets

    Struck a chord with me and I agree with most of the conclusions. Athletic directors have gotten so focused on the money that they have made some really bad decisions concerning the actual fan experience.

  6. Russ

    Yep agree with the others. CFB is changing and I’m not sure I’ll like the change. So C-USA has received a big influx of cash so you’d think their football programs are thriving. Yet I went to a Rice game last year against a conference for late in the season. It was a key game for determining conference champion and bowl positioning. 1:00 kickoff on a beautiful Saturday afternoon. Very nice campus in the heart of the 4th largest city in the US. Playing in an historic 70k seat on-campus stadium that once hosted a Super Bowl. In other word, perfect setup for fans. There were maybe 5000 people in the stands, and this included family’s like us who were there only to see their kid in a halftime show.

    While I don’t think you’ll only see 5k in Sanford Stadium anytime soon, I do think we will eventually see plenty of empty seats in stadiums that are normally filled. CFB will become a TV-only event like American Ninja Warrior.