This post over at The Business of College Football explores whether the slow economy hampers ticket interest for Georgia Tech football.
… Does the impact of a economic slowdown or recession (technically speaking requires two quarters of negative GDP) translate into lower attendance at college football games?
Several of Atlanta’s pro teams, including the Falcons and Braves, also have cited the slow economy as a challenge in sales. One team not impacted: the Georgia Bulldogs, who have sold out of football season tickets and rejected orders for new seats from customers with less than $10,651 in lifetime contributions to the athletics program.
If you have a product worth buying the answer is no…simply no a slowdown in the economy hurts those that are offering a weak product; like the Atlanta Falcons.
So, does Tech have a product worth buying? Ehhh… they’d better win.
… Despite a good football tradition the Yellow Jackets are a fringe big time team with the additional problem of needing to compete with a full set of local pro teams and the big Dawg for the fan’s dollars.
An interesting point in the article is the recruiting of local fans without ties to the university. Traditionally there are two ways to get fans: loyal alumni and winning. As most college teams lack the marketing muscle of a NFL, MLB, NBA or even NHL organization, the success of Coach Johnson is the best hope of selling more seats.