The profit for the 68 teams that play in the six major conferences was up 11% from the prior school year, according to a CNNMoney analysis of figures filed by each school with the Department of Education.
In the school year that ended in 2010, the vast majority of the schools in one of these deep-pocketed conferences posted a profit. Four of them broke even and only one — Wake Forest — reported a loss.
On average, each team earned $15.8 million last year, or well over $1 million per game…
… Bowl-eligible schools in the smaller conferences weren’t nearly as profitable. Fifty-three schools split profits of $26 million. Eight lost money.
Or as a specific example,
Texas Christian University and Boise State were the two small conference teams that met in the big-bucks Fiesta Bowl last year. But TCU’s $20 million in revenue, while the most among the small conference schools, would have put it 47th among the big-dollar conference schools. And that $20 million in revenue was only enough to allow the TCU program to break even.
This is why adopting a plus-one playoff format isn’t going to matter to people like Orrin Hatch as much as it might for you or me. Our definition of fairness in this isn’t the same.
And to get some idea of where Hatch’s priorities might lead, click on the link at the bottom of the linked article that takes you to college basketball revenues. As you go down the list there, note how much money Louisville’s program, which is the most profitable one in the country, earned and compare that number to the top five in football.