Georgia Tech employs someone whose title is associate athletic director for sales and fan experience.
“Four tickets, four hot dogs and four cokes” will only take you so far.
“Why can’t we win it all? We’re playing as well as anyone in college football right now. We won the best conference in college football. Yeah, we’re confident, but we know it starts with one game. If we win that one, we get another.”– Dominick Sanders, First and 10, Saturday Down South, 12/13/17