The world’s strangest business model

Minnesota claims that it was never the intent that the school turn a profit on beer and wine sales at football games.

At least it was successful at that.


Filed under It's Just Bidness

11 responses to “The world’s strangest business model

  1. Bulldog Joe

    What? Not many college football fans are willing to pay Aramark $10 for a warm Bud Light, Budweiser, Miller Lite or Coors Light?


    • The other Doug

      Keep in mind that they sold $900,000 worth of alcohol. How do you lose money on that? Do they teach accounting at Minnesota?


      • Bulldog Joe

        90,000 beers sounds like a lot until you divide it across seven home games in a 50,000-plus stadium. It’s less than two beers per fan for the season. Perhaps they ordered and staffed for a lot more, expecting the college crowd to spend like the pro-crowd.


    • Go Dawgs!

      Incorrect. Nothing is warm in Minnesota.


  2. Cojones

    16k profit from 900k, eh. Someone either had their hands in the cookie jar (don’t tell me that Rent-a-Cops and outdoor setups cost that much) or each cup of beer that sold for $10 cost $9.50. If that happened at UGA, the bean counters at “gtp” would have found 500k profit in a 900k take and hammer Aramark until they paid up..



  3. Will Trane

    Aramark was paid $450,000 of the $900,000 gross receipts. Not bad. Apparently the boys ar Aramark are good negotiators and know how to draw the contracts. That is the way you do, money for nothing and the chicks for free. Love it when the “educator class” gets taken to school!! $16,000 could be okay for Minnesota’s educators unions. You pay for what you get, and Minnesota seems happy…after all so-so is good enough for their programs.