For all the glum talk about ESPN’s future, it didn’t stop Mickey from shelling out more than a billion dollars over the next six years for the second half of the Big Ten’s media rights package.
The $2.64 billion deals with Fox, ESPN and CBS average $440 million per year and nearly triple the amount ESPN and CBS had been paying for the same programming. ESPN signed a 10-year deal worth $100 million annually in 2006 — a payout that increased to $150 million this year due to the addition of Nebraska, Maryland and Rutgers to the conference. CBS paid an average of around $6 million for its current basketball-only deal.
The deal does not include Big Ten Network’s package of rights, which runs to 2031-32.
I suspect the SEC is paying attention. Unfortunately, its contracts aren’t up for rebidding for a few years. Unless something comes up, like conference expansion (again)…