Is the ACC Network as valuable as the SEC Network?

Let’s just say ESPN will start finding out real soon.

ACC Network’s first test comes next summer when ESPN starts negotiating a new affiliate deal with Altice, a negotiation that promises to be a tough sell since the cable operator has systems near New York City, which is a long way from ACC member Syracuse and not really part of the conference’s footprint. One of the few cable operators that does not carry SEC Network, Altice has been public about its desire to cut costs.

ESPN could cut individual ACC Network deals, but most programmers and distributors like to wait until their big affiliate deals expire — and ESPN’s biggest ones aren’t up until several years after ACC Network’s planned 2019 launch. ESPN’s affiliate deals with Comcast and Charter expire in 2021; ESPN’s Dish Network deal runs until 2022.

Sources expect ESPN to price the ACC Network similar to SEC Network, which at launch was around $1.30 per subscriber per month in-market and around 25 cents per subscriber per month out-of-market.

Ourand thinks the problem for the network is that the sports programming market has changed in the last couple of years since the SEC signed its deal.  Perhaps the more relevant issue is whether the product itself is as attractive to its potential viewing audience.

10 Comments

Filed under ACC Football, ESPN Is The Devil

10 responses to “Is the ACC Network as valuable as the SEC Network?

  1. Bright Idea

    Who will be the ACC’s version of Finebum?

  2. Russ

    These huge deals are outdated and the cable providers themselves will be a force in breaking them up. The model is ripe for unbundling and internet streaming. This will be the next big change in CFB as all the money will dry up and schools will have to cut costs. A lot of overpaid “quality control specialists” (read “film watchers”) will have to get real jobs and the next batch of head coaches will have to make do on just few million.

  3. Go Dawgs!

    I don’t want my cable bill to go up because of the ACC Network. But they can take my SEC Network away when they pry it from my cold, dead hands.

  4. If college basketball had a similar (read smaller) post-season rather than the 8-10 teams from the ACC that get in March Madness, the ACC Network would be worth every penny. Imagine the viewership if the two UNC-Duke regular season games were on the ACC Network only, and they were playing for a spot in a 16-team “champions only” version of March Madness.

    As it stands, I don’t think watching a Wake Forest-Syracuse pillow fight in October is compelling television. Regular season college basketball is a national snooze-fest. Therefore, I don’t see the value in an ACC Network subscription.

  5. Walt

    Maybe the ACC network will out perform the SEC network when media darling Note Dame football eventually join the conference. Makes me want to puke.

    • 69Dawg

      Since ND has there own Network via NBC’s broadcast channels, maybe the ACC network can get some of ND’s away games, if the WWL allows it. I’m waiting for NBC to switch the home games to the NBC cable sports channel and watch the Irish’s heads explode.

      • No way will ND’s away games be on the ACC Network. They will always be selected early for the ESPN or ABC games before the ACC Network will get an away game selection.

  6. W Cobb Dawg

    IF the sec has any sense they’ll conclude the deal before the next sec media days takes place. That was a P.R. fiasco!

    You’d think with millions upon millions at stake the sec schools would get their P.R. shit together. Trotting out coaches with controversies and expecting softball/feel good questions is foolish. Don’t even get me started on a.d.s like McG who have absolutely no P.R. skills whatsoever.

    • 69Dawg

      Your right none of the worshipers asked Saban about any of his off problems. Ole Pawwwl jumped right in and got switched.