Hey, amateurism romantics — you know, those of you who deny exploitation exists in college sports.
I do not think that word means what you think it means.
Your brand is so important, but the way the NCAA deals with it—and doesn’t allow you to use it—it takes a lot of potential earning away from players. There are so many great things student-athletes could do, but the process limits us. I’m not just talking money. It’s learning how to market yourself, your brand. Learning life skills.