Delany’s is bigger.

Hmm… this aggression shall not stand, man.

While the Southeastern Conference remains a preeminent force in football, its three-year domination of college sports revenue is ending.

However, it will take years to erase the financial cushion it has built.

The SEC had just under $660 million in revenue during its 2018 fiscal year, according to a federal tax return that the conference provided Friday.

That resulted in an average of $43.7 million being distributed to the 13 member schools that received full shares. Mississippi did not get a full share because of its football team was banned from postseason play.

The Big Ten Conference likely distributed a little more than $50 million to each of its 12 schools that got full revenue shares in fiscal 2018, according to schools’ recent financial disclosures.

Sounds like it’s time to revisit those deals with the SEC’s broadcast partners.  We all remember what Mike Slive did the last time the conference presidents lost their bragging rights.


Filed under Big Ten Football, It's Just Bidness, SEC Football

8 responses to “Delany’s is bigger.

  1. sniffer

    I don’t trust Sankey to deliver much more than lunch. That’s the emptiest suit in corporate America. Goodell has more on the ball and he’s as dim as the spotlight on Tech’s ACC Championship prospects..


  2. If the presidents think they can squeeze enough out of the TV partners by ending the permanent cross-division game rather than going to a 9th conference game, say good-bye to the Deep South’s Oldest Rivalry as an annual affair.

    I believe Tennessee is ready to vote with the majority to avoid Bama yearly but will do it in the name of the greater good.


  3. Bulldog Joe

    If only the Big Ten had a team good enough to make a playoff…


    • Chi-town Dawg

      Excellent point Joe, getting 1 Big10 team in the CFP means another $1M to $2M more for each of their schools I believe. That would give each school 20% more in payouts than the SEC schools. The newly signed Fox Sports deal maybe paying off nicely for them. The total revenue figure will be interesting to watch as noted below.


  4. Well now Joe, there’s women’s lacrosse and hockey and other stuff they are good at…. why doesn’t that conference just own it, do the math and change to “the 12”, “big 10 plus 2″ or even”We are the 12 that play bowl games where ever conference”


  5. GruvenDawg

    I am curious what the big 10’s total payout will be this year. Maryland and Temple still aren’t getting full shares until the 2020-2021 season. So the $50 million per institution for the B1G may be inflated because they don’t have 14 institutions sharing equally until then. When it’s announced let’s see if it’s over the $660 million made by the SEC. if so time to have some talks with CBS on what it would take to extend their contract past 2023. Hopefully CBS is willing to pony up more money now in order to be able to extend the contract past 2023.