May 15, 2019 · 8:08 AM

There’s no money to pay the players, edition #36875.

USF will pay $1 million to dump a logo it spent close to another million to adopt last September.

Branding, for the win.

5 Comments

Filed under It's Just Bidness

5 responses to “There’s no money to pay the players, edition #36875.”

  1. Bulldog Joe
    May 15, 2019 at 9:22 AM

    One could say it’s a bull market for college football.

    Or one could say it’s something else.

    Like

    • HirsuteDawg
      May 15, 2019 at 9:54 AM

      Yes it is something else. At one time I worked for a hospital with a little blue man logo. All the marketing folks seemed to do was diddle with the little blue man – color, arms shape, size, it was laughable.

      Like

  2. Twistification
    May 15, 2019 at 12:05 PM

    I know adobe illustrator and can start a “you mess with the bull you get the horns marketing campaign starring that guy from breakfast club. I’ll only charge 500k

    Like

  3. stoopnagle
    May 15, 2019 at 12:48 PM

    You gotta be kidding. They decided to not use the one logo that anyone beyond the USF community recognizes as USF?

    Like

    • stoopnagle
      May 15, 2019 at 12:49 PM

      Ah. Now I see. They stupidly tried to use a logo other than the athletics logo. That article is not well written.

      Like