There’s no money to pay the players, edition #36875.

USF will pay $1 million to dump a logo it spent close to another million to adopt last September.

Branding, for the win.

5 Comments

Filed under It's Just Bidness

5 responses to “There’s no money to pay the players, edition #36875.

  1. Bulldog Joe

    One could say it’s a bull market for college football.

    Or one could say it’s something else.

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    • HirsuteDawg

      Yes it is something else. At one time I worked for a hospital with a little blue man logo. All the marketing folks seemed to do was diddle with the little blue man – color, arms shape, size, it was laughable.

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  2. I know adobe illustrator and can start a “you mess with the bull you get the horns marketing campaign starring that guy from breakfast club. I’ll only charge 500k

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  3. stoopnagle

    You gotta be kidding. They decided to not use the one logo that anyone beyond the USF community recognizes as USF?

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    • stoopnagle

      Ah. Now I see. They stupidly tried to use a logo other than the athletics logo. That article is not well written.

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