You’ve probably already heard (and are far from shocked about learning) that Georgia’s alcohol policy isn’t changing in the wake of the SEC’s decision to leave it up to its individual member schools to set rules for in-stadium sales.
“After consideration of the many facets involved with the Southeastern Conference’s revised alcohol policy, the Athletic Association has made the decision to maintain, at this time, the current UGA policy which prohibits the sale of alcoholic beverages in non-premium seating areas of our athletics facilities,” McGarity said in a statement released Tuesday afternoon. “However, we will conduct an annual review of this policy to determine if any modifications may be needed in the future.”
As previously reported, Georgia is opening up sales in the premium areas to those higher-end donors this season at Sanford, something it could have done before the SEC changed its alcohol rules.
About 900 fans in the SkyClub and Champions Club ($1,200 and $2,250 per seat donation) and another 400 in a lounge area for Magill Society members who contribute at least $100,000 will be able to buy beer and wine.
Suiteholders and those in the East End Zone field suites launched last season already had access to alcohol during games.
Like I said, no surprise there. I do think the decision was driven as much by practicality as by throwing the big money contributors a bone, as indicated by this quote:
As for selling alcohol stadium-wide this fall, Morehead said at the league meetings in Destin he had “particular concerns about our students and how we would manage that in Sanford Stadium,” and said the school already had to try to manage long lines at concession stands.”
Ain’t that the truth, Jere. The logistics for beer sales are daunting, especially considering that management believes that having volunteers manning concession stands is a state of the art approach to service. Give Butts-Mehre credit for not making a bad situation worse — I know that’s a low bar, but still.