While I disagree with those of you who think there’s an obvious logic underpinning the idea that the college football playoff will expand to eight teams and stop there — okay, vehemently disagree — I don’t question your sincerity.
The problem that I believe you fail to see is that you aren’t the decision makers. Those people don’t think like you do. In other words, they’re greedy assholes who will use any justification they can to rake in the money, which, after all, is the real force behind playoff expansion.
Greedy assholes like this greedy asshole:
One of the refreshing perspectives from speaking to officials around the sport is that some of the next generation of leaders are annoyed with the postseason still being tethered to the bowl system. Essentially, college sports are still outsourcing their most valuable inventory. That has always been dumb.
“I think we should do 16,” a Power Five AD said. “If not, at least 12. That’s what everyone wants. That’s where the value is. Athletes want it, fans want it and TV wants it.”
The AD, who is at a school that’s perennially in the top 20, put it this way: Observe the actions and habits of the fans and players, the sport’s two most important constituencies. Fans care exponentially less about non-playoff bowl games than they do College Football Playoff games. Elite players are tipping their hand — wisely, by the way— by sitting out non-playoff bowl games.
“There’s two really important groups to whom bowls don’t matter – players and fans,” the athletic director said. “Has a [healthy] player sat out a playoff game yet? Well, why don’t we play more of those? That’s just Marketing 101. What do they want? Give them more. What don’t they want? Give them less.”
This guy wouldn’t know Marketing 101 if it walked up and bit him in the ass. But he is clearly a Jedi Master when it comes to circular logic.
The funny thing coming down the turnpike is how you eight-team advocates are going to sound more and more like me one day. Don’t say I didn’t warn you.