Florida Gov. Ron DeSantis on Friday announced he will sign a bill that is aimed at helping college athletes in the state make money from their name, image and likeness, beginning on July 1, 2021.
DeSantis’ action will make Florida the third state with this type of law, joining California and Colorado. However, Florida’s law is set to go into effect 18 months earlier than the other two.
Because DeSantis (R) endorsed the idea of such legislation last October, his signature had been expected since the bill completed its path through the state legislature in mid-March, just as the coronavirus pandemic was taking hold in the United States.
But now that it will be official later Friday, there will be even more urgency among college sports officials to lobby for the passage of a federal law that would supersede any state actions. The NCAA Board of Governors, its top policy-making group, has approved in principle a series of significant reforms related to athlete name, image and likeness (NIL), but many important details remain to be worked out before the association’s pledged completion date of January 2021.
Ah, those pesky details. More Congressional groveling to come…
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UPDATE: I bet this won’t be the last time we hear a governor say something like this.
Narrator: It won’t.
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