Mickey makes bank.

You should read this article in its entirety, but, the tl;dr version is expressed in these two graphs:

Screenshot_2020-07-26 ESPN’s $793 Million in Ad Sales on the Line With College Football

Screenshot_2020-07-26 ESPN’s $793 Million in Ad Sales on the Line With College Football(2)

Two things:  It may be an understatement to call Disney the 800-pound gorilla in the room and it’s not so hard to understand ESPN’s relentlessness in converting college football into a game where national focus replaces regional appeal.  It’s where the money is.

16 Comments

Filed under ESPN Is The Devil, It's Just Bidness

16 responses to “Mickey makes bank.

  1. Mickey is the 800-pound Mouse in the room. He has to be slobbering over the $151m CBS gets in ad revenue for broadcasting 1 game a week. I really do dread listening to Fowler and Herbstreit (or two other talking heads) talking about the upcoming ABC prime time Iowa/Michigan State game and how Ohio State controls its own destiny in the CFP during the 3:30 SEC slot.

    For all of Gary Danielson’s faults (of which there are many), he and Uncle Verne or Brad Nessler have generally kept the conversation about the SEC even when a game has gotten out of hand.

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  2. Classic City Canine

    Seems like one company shouldn’t control that much of the market…

    CBS has its flaws but it is big time SEC football and I will miss it when the Mouse takes over. Brad Nessler is the best. Wish they could have held onto Todd Blackledge.

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