If you’re Central Florida, it’s not cringy enough to claim a faux natty. Nah, it’s on to new worlds to conquer.
Are we supposed to tweet at them during games? And if that’s not cringy enough for you, check out the “how do you do, fellow kids” vibe of Gus explaining this.
Ugh. That’s awkward enough for somebody to make ’em give back their national championship rings.
Get The Picture 
Worked for HEHATEME.
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Quick, without looking it up what is HEHATEME’s real name?
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Rod Smart?
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Really? This is wayyyyy beyond tacky and cringy. This is the stuff of a bad April Fools joke. I guess when in this 2021 clown world might as well be a clown. [facepalm emoji]
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Still a top 3 handle here.
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Are they wearing those during games?
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The spring game
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…for now
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When tweeting is all you’ve got to embrace this season…the gus bus honeymoon gonna’ be over long before mid october…
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Good thing the NCAA limits bullying to the football field!
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Simply a logical extension of NIL rights….
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Reminiscent of all the side-show hype Hawaii displayed before the Dawgs ate their lunch.
It doesn’t have a thing to do with what happens on the field EXEPT to piss your opponent off to the point that he plays the meanest game of his life against you.
Can we say “Sideshow Gus” or would that be a slight to Dan?
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Bringing high school level coaching to the college ranks – surprised?
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You asked for it…
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That sounds like a Gus Gimmick.
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A couple of thoughts …
1. 3 of the 4 have the same or similar handles for their Instagram pages and you can make more money from that platform than Twitter.
2. The only one who doesn’t have a similar is @NikemanNewt (not sure how that handle will fly in the new NIL world) – former UGA player Divaad Wilson. His Instagram handle is different.
3. That being said – you can see the marketing potential of a Power 5 program. My math might be off but Wilson has about 28-30k followers across both platforms and that total is way more than the other 3 pictured.
4. Kudos to Kalia Davis for including his twitch handle on his Twitter profile. I have heard a lot of industry talk about twitch recently with some of the changes they have made.
5. I am curious how the NCAA would rule on this. Isn’t part of the whole image right thing based on the fact that you cannot use the school, conference or NCAA marks to promote the individual athlete?
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1 is the main point — a Twitter handle isn’t really a great monetization thing. But a YouTube or Instagram handle on the other hand…
And Twitch/Youtube streams of CFB players playing games would be very popular
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Yeah, Twitter is mostly words. Words are hard! Kids like pictures and videos. Great news for English teachers like me. Needless to say, my Munsoning isn’t just confined to the Dawgs. It’s broadly applicable.
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This social media promotion is a good idea. I see that some think it is tacky, but this is a good idea for young kids wanting to get to “influencer” status in the NIL/social media world.
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Until a kid misses a FG, drops a TD pass, or fumbles the game away. People can and will be ruthless. Just ask the kid at anOSU that missed the free throw in the tournament.
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As you have already pointed out, people already are pretty ruthless and it is fairly easy to find out social media handles. I don’t think that promoting on the jersey is going to make it worse, but I think the opportunity to make some $$ will be worth the trade.
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Apparently UCF and The Gus Bus stole this idea from, I shit you not, 2018 Temple football coach Gee-off Collins who had his players do this for their spring game that year.
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Who in the hell has time to follow Temple football?
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Apparently Gus or UCF or both.
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The AD at Georgia Tech?
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Good find Corch …
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Corches research assistant needs a raise.
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Twitter eats their young. This will not end well.
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I didn’t think that Gus Bus could have come up with such an idea, give a shout out to Hoody, Huddle House, 404 Geoff.
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was it really gus’s idea though? or did he just get told to roll with it.
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Senator, you’ve been screaming from the mountain tops the players needed to be able to “sell” their brand…here is the beginning. Embrace the suck.
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LMAO. If UCF wants to look silly, who am I to object?
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The truth of the matter is the kids will love it. To me, twitter is a cess pool…but obviously, I’m in the minority on that.
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I think we’re going to see a bunch of goofy experiments by schools to see what sticks and what doesn’t. Brace yourself, in other words.
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Then GT and UT are likely going to be NCs, cause they are way ahead of goofy experiments.
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Boomers, X’ers, and even some elder Millenials are going to scoff this. Matters not. If there’s one thing about social media I’ve learned, folks under the age of 35 look at this stuff much differently than those older than 35 do. It’s just the way it goes.
I recently showed a 26 year old that does “influencing” a 3000 word product review that I’d spent two months on. Her only response was, “Why not just have a ten second tik tok of you using it?” In her world, those two things achieve the same end.
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Yup
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I totally, 100% get your point, but I dont think thats the same thing. Of course a picture or demo of a product would be stronger than a description of it. See – slap chop, flex seal, my pillow….
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I watch videos of how to fix stuff online all the time, much easier than just reading how to do it. I see her point.
I’m over 35 too. 🙂
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FWIW, you guys are missing the point. We aren’t talking about learning how to change the spark plug in your F150 or reviewing some socks. She literally meant that a 10 second clip (not a YouTube-length review, but a Tik Tok) of a pro riding a ski is more beneficial to a consumer than a 10k word review of the ski.
She’s wrong of course. But that’s not the point. Point is, for her generation, the debate doesn’t matter. It’s already been settled. Consumerism is entertainment and the value/quality of the good/service is ancillary.
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In other words: We’re doomed!
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What’s so obviously wrong about her approach? The point is to get more customers right? If my generation responds better to a Tik Tok than text, aren’t you the one who is wrong?
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The point is millennials and gen-z are incredibly uninformed. About pretty much everything. And worse, they’re good with it.
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Okay, Boomer.
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Not even close. Hah. Gen-X. 1980.
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I find the “OK Boomer” pejorative to be clapped out. It generally resolves nothing and tends to reflect more on the lack of depth from the non-Boomer.
But hell, this is part and parcel young people for eons; embracing popularity and ease in lieu of depth and complexity.
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Yeah, no one’s using that phrase because it solves things. It’s a phrase to express exasperation with someone who is thoughtlessly trashing a young person(s). I can show you lots of simple-minded old folks too. That’s not a youth phenomenon.
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No, the point isn’t to “get customers”. It’s to provide quality information to consumers so that they can make informed decisions about what good/service is best for them. Turns out, a ten second tik tok can’t do that.
And like Corch said, she seemed good with that.
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Can’t wait for @kingboner69 or @OGsmoke420 or @murderdawg187 to make the big play.
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forgot the gamers! @xXX360noscope420XXx
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Kids don’t want to get mud on their jerseys, then no one in the stands will be able to read the handles.
I think we should go straight to great big ol’ high-res hashtags, that can be read from the stands thru high-powered smartphone scanners. Replace the numbers and names on the shirts, won’t need them in the brave new world of NLI.
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I’m not sure I’d take branding advice from a guy whose brand is visors and vests. The vibe, as the kids say, is less “future of football” and more “first day at the driving range.”
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When the steak isn’t very good, sell the sizzle.
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