Today, in amateurism is what we say it is

Just a reminder that Mark Emmert once uttered this horseshit under oath:

And here’s where we’ll be — totally blessed by the NCAA — tomorrow ($$):

That is a different approach from Jenloop, the relatively new platform started by NFL agent Neil Schwartz. Jenloop creates athlete and entertainer profile pages, and users can pay them to send out a tweet or Instagram post (so a Georgia fan on his birthday pays a player to tweet a message to him).

“Jenloop is the 21st-century version of Hallmark,” said Schwartz, who added he is not running afoul of prohibitions of contract agents representing collegians because the platform only facilitates connections among fans, brands, and players. Unlike Opendorse, he is only activating pages for athletes in states that passed NIL laws.

Lewis Cine, a defensive back from Georgia, is on Jenloop, though his page is not yet live. He has talked with several other services. “Well, it’s kind of like certain platforms that come and say, ‘Hey, we want to help you out when the rules pass, when we can begin,’” Cine said.

… How much a non-star collegiate athlete can earn on platforms like Jenloop is unclear. The biggest name currently on Jenloop is the rapper Waka Flocka Flame, who has 1.8 million Twitter followers and charges $1,000 a tweet for fans and $2,500 to endorse a product in a tweet. Cine, by contrast, has fewer than 7,000 followers.

“A player can easily make, minimum, five figures, easily,” Schwartz said. “Six figures if they promote themselves through their own platform.”

Poor Lewis, exploited like that.



Filed under It's All Just Made Up And Flagellant, The NCAA

14 responses to “Today, in amateurism is what we say it is

  1. chopdawg

    Damn, Senator. Here I was gonna get Waka Flocka Flame to send you a birthday greeting, but $1,000 a tweet? Maybe Cine’s price will be lower.

    As we always say, it’s all about the money.


  2. “We don’t want athletes to be exploited by commercial interests. Exploiting college athletes is kind of OUR thing.”

    Liked by 7 people

  3. NotMyCrossToBear

    Anyone that pays another person to tweet them a birthday message is a fucking idiot.

    Liked by 4 people

  4. Spell Dawg

    I wonder what it would cost to get Lewis to @ Kyle Pitts with something funny…

    Liked by 4 people

  5. Dawg in Austin

    That depo is cringeworthy. Gah.

    Liked by 1 person

  6. W Cobb Dawg

    I just want to see Emmert’s head explode when one of these students cashes in, then buys the house next door (all cash deal, of course).

    Liked by 1 person

  7. spur21

    I want to see Emmert cowering in the corner as all the schools come at him yelling “You fucked up this issue by doing nothing more than moving your lips”.

    Liked by 1 person

  8. If only there was a more informed Judge to ask Emmert, “You seem concerned about the welfare of the student athletes, so please explain playoff expansion to the Court.”

    Liked by 1 person

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  10. SoCalDawg

    Amarius Mims & Kendall Milton are live on Jenloop already, so they are starting to roll them out.

    Go Dawgs