Inflation and the price of sausage

I don’t doubt the sincerity of those of you who are strongly opposed to player compensation.  What I do doubt at times, though, is the willingness to take stock of how much money is sloshing around P5 college sports these days.  It’s crazy.  Take this example:

Ever since sports betting has been legalized in many states throughout the U.S., the SEC has been one of the industry’s largest beneficiaries, according to commissioner Greg Sankey.

Sankey, in a recent appearance on The Paul Finebaum Show, explained that the SEC has amassed an incredible amount of attention through the sports gambling space, with the total amount wagered on conference games turning in an incredible number.

“We’ve actually looked through statistics of what’s been wagered on Southeastern Conference games and it’s enormous,” Sankey said. “Nearly $2 billion through the fall.”

That number, of course, would exclude the greater part of SEC basketball season, as Finebaum said that the near-$2 billion total was only what was measured through the fall season.

Nearly $2 billion!  In a third of a year!  And that’s a mere revenue sideline for schools (or at least it is presently).  Sheesh.

It’s one thing to believe that players in the ’70s and ’80s were happy with a scholarship and free room and board.  That was an era when coaches routinely were paid in the five figures and athletic programs made do on a lot less revenue.  It’s another to think that players’ attitudes don’t change in the face of a revenue tsunami.  Clearly, coaches, administrators, college presidents and conference commissioners have all changed with the times.  “The times” in this case being the outsized emphasis we as a society put on the price of entertainment.

Ah, if only college athletes were as big amateurism romantics as some college fans are…


Filed under Bet On It, SEC Football, The NCAA

8 responses to “Inflation and the price of sausage

  1. 81Dog

    This may be a dumb question, but I’m a dumb person. Is there some way schools make money directly from gambling? I get “increased attention/interest,” but nobody us cutting them checks from (say) Vegas, are they?


  2. Incredible numbers. Enough to make you wonder if the wild west future of CFB will end up making the NFL and its centralized regilation look romantic in comparison


  3. MGW

    The schools wanted more money, and they got it.

    I believe it was Socrates who said, “Mo money mo problems.”


  4. junkyardawg41

    RE: Revenue – Betting is such an odd commodity but not unlike Wall Street. $2B in Revenue is a little misleading since 96% probably goes back out.


  5. practicaldawg

    My take on player’s compensation: I don’t care as long as the best players keep coming to Athens

    Liked by 2 people

  6. Skeptic Dawg

    I, much like 81Dog above, fail to see how schools like the University of Georgia which reside in a state that does not allow gambling turns a profit off of gambling. I am one of the very few remaining college football romantics who believes paying student athletes is not the right move. I have come around a little and find myself ok with current players signing NIL deals. Where I have a huge problem is prospective student athletes signing NIL deals through newfangled collectives before they play a single down of football. Yes, I am aware that I sound like the “get off of my lawn” old man. In short, I really dislike watching the sausage making process.

    Liked by 1 person

  7. Whiskey Dawg

    Mmmm…..yum. I smell a scandal brewing