Groo thinks the south side renovations scheduled for Sanford Stadium are a precursor to another change.
I believe this project might eventually have a side effect related to another story from earlier in the year. In the spring we learned that there would be no alcohol sales in Sanford Stadium in 2022. Other Georgia venues from Stegeman Coliseum to the softball and baseball fields began selling beer this past year. From my visits to those venues, it didn’t seem like a big deal. We’ve also seen alcohol sales at other SEC football stadiums, and, again, no big deal. I don’t think anyone making the decisions at Georgia is opposed to alcohol sales at Sanford Stadium.
It’s more likely that the delay in selling alcohol at Sanford Stadium has to do with limited space in key areas of the stadium – particularly on the south side. It’s a constraint we pointed out right away since the SEC loosened its restrictions in 2019. Adding beer lines to the already-cramped concourses would invite disaster and make the game experience even less enjoyable for fans. I don’t particularly care if fans want to waste time in line for a beer. I do care about main walkways or even other concessions being choked off by those lines.
With expanded southside concourses and an opened-up Gate 9 area, there will be room for standalone beer stations on all sides of the stadium. Reed Alley on the north side has plenty of space. The Gate 6 area can work for the east stands. Once this project has been completed I think we’ll see Georgia move forward with alcohol sales at Sanford Stadium.
Hmmm. Maybe. Looks like another money versus tradition debate could be coming.