Category Archives: College Football

Today, in why we can’t have nice things

I can’t help but compare what I posted yesterday about Adam Silver’s savvy moves to keep broadcasters and the NBA’s viewing audience involved with this:

A significant change is a 40-second clock starting immediately after a kickoff. Previously, teams had a chance to huddle on the sideline before the official’s signal. Now, that opportunity is greatly reduced unless the game is televised and a TV timeout comes into effect[Emphasis added.]

Which is pretty much every game you and I watch, no?

Sometimes, I don’t know why the people running this sport even bother.

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Filed under College Football

“It’s a trade-off for our marketing partners.”

I am truly amazed NBA Commissioner Adam Silver was able to pull this off.

From last season to this one, based in large part on the data we gathered, we changed the format of our game. We went from a possible 18 time-outs to 14 time-outs, we standardized the length of the time-outs, and we shortened halftime by a few minutes. And we made additional changes to the commercial format, because we were able to see exactly where we were losing fans.

S+B: Where were you losing them?

SILVER: Not surprisingly, we lose the highest number of fans when we move off live action, especially at halftime. And we lose fans at every commercial break. So we’re experimenting, with Turner and ESPN, with not leaving the arena completely during commercial breaks, and instead having a split screen, where we stay with the huddle at the same time we show an ad.

That’s right, he was able to convince the networks to shear off some commercial breaks.  How?

… On the one hand, they’d like the full attention of a viewer. On the other hand, they might prefer to keep all of the viewers and find ways to create connections with their products and engage directly with the game.

Our games are roughly two hours and 15 minutes, but the average viewer is watching for approximately 50 minutes. We know that the most efficient way to increase our ratings is not to find someone who isn’t watching at all, but to take those people who are watching an average of 50 minutes and get them to watch 55 minutes. And that’s where changes in the presentations — finding other ways to engage fans, creating other data fields for our viewers, or using different audio experiences like player mics, or different camera angles — can help increase our ratings.

He had a persuasive argument and sufficient clout to sell this.  Again, color me amazed.

And, yeah, I get Jason Kirk’s point that every sport could learn a little something here, but can you think of a single person running a conference or the NCAA who has both the sense and the confidence to walk into CBS, Fox or ESPN and sell something like it?  Sadly, I can’t… at least not without laughing first.

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Filed under College Football, ESPN Is The Devil, It's Just Bidness

Thursday morning buffet

Grab a plate, campers!

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Filed under Because Nothing Sucks Like A Big Orange, College Football, Crime and Punishment, Georgia Football, Recruiting, SEC Football, See You In Court, Strategery And Mechanics, The NCAA, The NFL Is Your Friend.

“I think it’s nuts.”

If there’s one thing that scares me a little, it’s finding out that once in a while I think just like Paul Johnson.

“(If they adopt this proposal), is it in your best interests to make sure all your guys are under 3.3?” said Johnson, who is only verbalizing what every college football coach is thinking. “If you’re allowing a one-time transfer rule and tying it to a high enough GPA or whatever, what are you telling the schools who don’t want to lose their guys? What are they going to do, keep them from being a 3.3? You know how people are going to do it. They’re going to do what’s in their best interests.”

If the proposal passes, maybe everyone will make their players take calculus.

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Filed under Academics? Academics., College Football, The NCAA

Today, in moolah

[Ed. — In case some of you snowflakes aren’t tipped off by the header, this post is about your least favorite subject.  Don’t say you weren’t warned.]

Just thought I’d share a little round-up of what’s happening on the economic/player compensation front this past week…

  • Eastern Michigan decided to drop four varsity sports in a cost-saving move.  The move affects 58 male student athletes and 25 female student athletes, and will ultimately save about $2.4 million.
  • Maybe that’s even true, but it’s worth considering this post on opportunity costs and Title IX. Bottom line is that it’s hard to get a handle on things like this because athletic department bookkeeping is such a murky business.
  • I probably scour the Internet more than most folks, so it may be more apparent to me, but I’m seeing more and more of these kinds of opinion pieces cropping up lately.  NCAA, when you’re losing place like the Deseret News
  • “Big-time college football and basketball now produce about $8 billion in annual direct revenue. This is nearly 40 percent more than the entire National Basketball Association (the average NBA player makes $6.2 million).”  Add to that the part of the $16.49 billion in gift income raised by P5 schools in fiscal 2017 that can be attributed to sports and you are talking about some real money.  Real enough for there to be plenty to spread around to the kids who help bring it in.

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Filed under College Football, It's Just Bidness, The NCAA

The best years of their lives

I’m curious to hear what some of you think about this exercise in opening the doors to the sausage factory, via a former Purdue football player.  His conclusion after four years on scholarship:

People will probably ask me what the solution is and I don’t have the answer. Current players can discuss compensation, nameless marketing, coaching ethics, schedules, useless degrees, etc… Former athletes could discuss post-graduate education, company partnerships, and resources to find careers. The possibilities are endless but the first thing is acknowledgment. If I knew what I know now, that Engineering degree looks a lot better.

He wanted an education, but wound up getting a job.  That’s what he signed up for, right?

61 Comments

Filed under Academics? Academics., College Football

Monday morning buffet

To the chafing dishes!

14 Comments

Filed under 'Cock Envy, College Football, Georgia Football, It's Just Bidness, Recruiting, SEC Football, Strategery And Mechanics