Category Archives: It’s Just Bidness

The end of college sports as we know it?

And to think it only took paying a college athlete $391 to ruin everything.


Filed under It's Just Bidness, The NCAA

Wednesday morning buffet

Around the world of college football:

  • Bert has an interesting approach to motivating his players:  y’all suck, really.
  • Gotta love the SEC’s response to the Tennessee mess — a slap on the wrist with a $250,000 penalty and a promise to review UT’s alcohol availability policy, because, you know, stuff like that never happened before you could buy a beer in the stadium.
  • Georgia announced an enhancement to its NIL program, allowing its student-athletes to use the school’s official trademarks and logos.
  • Speaking of marketing, long time reader Chris Robinson has put together a line of hats and visors promoting you know what.  Check ’em out on Instagram @buckheadbrimco.
  • JT Daniels’ health appears to be improving.  Bye week, for the win!
  • And speaking of health, Smart was asked about George Pickens’ recovery time.  Florida, maybe?  “There’s a long term plan there, but I don’t disclose timelines on that kind of stuff,” Smart said. “Probably the week of the game we’d know more. We did a walk-through yesterday and he was able to do that, get signals, get calls. He’s done a tremendous job of working in recovery.”  So he’s saying there’s a chance?  Yeah!
  • Is Dan Mullen’s seat the hottest in the SEC?
  • Conference USA sent a letter to the AAC asking about reorganizing the two conferences on the basis of geography.  Instead, the AAC is expanding by adding six Conference USA schools.  Talk about your “you can have my answer now, Senator” response.
  • Scott Cochran is back at Butts-Mehre, but not back as special teams coordinator yet.
  • On a sad note, a reader who was a member of the Redcoats passed this on to me to share with y’all:  “One of my instructors on the drum line, John Moates, was married to an instructor of the Redcoats flagline, Cassie, who just passed — tragically, days after she had delivered their third daughter. John has been an instructor for 10 years now, and I believe Cassie had been helping out just as long.”  There is a GoFundMe set up for her, at


Filed under Bert... uh... Bret Bielema, Gators, Gators..., Georgia Football, It's Not Easy Being A Mid-Major, It's Just Bidness, SEC Football, The Body Is A Temple

Today, in NIL

Hey, you go argue with him.


Filed under Georgia Football, It's Just Bidness

“… that time, when seat count is all anyone cared about.”

Florida is moving forward on plans to renovate Ben Hill Griffin Stadium.  Here comes your future, Gator fans:

Stricklin has noted that in doing further renovations to Ben Hill Griffin Stadium, seating capacity is likely to reduced. While that will shrink the number of fans at games, it should create a more comfortable experience while increasing demand and allowing Florida more pricing power control on tickets and booster fees[Emphasis added.]

Florida has packed the Swamp for all three games in the 2021 season, drawing a crowd of 86,840 for the season opener against Florida Atlantic, 90,887 for Alabama and 88,478 for Tennessee.

Still, upgrades are necessary.

“There was a time when, probably when the north endzone was done in the early ‘90s was part of that time, when seat count is all anyone cared about,” Stricklin said in 2018. “Just cram as many people as possible in there. Obviously that is not, when you talk to people who do facilities and stadiums theses days, that’s not as important as quality and making sure you’re creating an environment that people want to come and participate in.

“The days of fans being OK sitting three hours on really a piece of aluminum I think are gone. So we’ve got to find ways to upgrade the overall quality.”

That quality ain’t gonna pay for itself, peeps.  Less is more.

And I bet it won’t just happen in Gainesville, either.


Filed under Gators, Gators..., It's Just Bidness

Profiles in pettiness

Talk about your futile and stupid gestures

Richard Burr, one of two former scholarship college athletes in the U.S. Senate, promised to introduce legislation if athletes were able to profit off their name, image and likeness.

Now, with college athletes signing deals with companies big and small, the North Carolina Republican has followed through, introducing the NIL Scholarship Tax Act.

“If a student chooses to monetize their name, image, and likeness based on their connection to their school — in some cases earning them $1 million or more a year — their scholarship should be subject to federal income taxation,” said Burr, who played football at Wake Forest University in the 1970s.

“It’s critical that we help protect the successful collegiate sports model that has provided students with educational and professional opportunities for more than a century.”

Skip past the complete unlikelihood that this bill would ever come close to passing.  What exactly would it do to protect the amateurism model?  Would a kid turn down a million dollar NIL promotional deal because he’d have to pay tax on, say, a $50,000 scholly?  Not bloody likely.

There’s also the problem that students on scholarship who aren’t athletes, but receive outside income, don’t have their scholarship benefits taxed.  How could you treat them differently under the law?

The game is kind of given away with this:

Burr’s legislation would only impact athletes who receive more than $20,000 from outside compensation. Those who earn more would be required to include their scholarship as income for federal taxes. Athletes pay taxes on any outside compensation already.

Apparently, a little bit pregnant is okay with Burr.


Filed under It's Just Bidness, Political Wankery

So far, so fast

I don’t know about you, but it’s still a little jarring to see how quickly college athletic departments have embraced player compensation.

I mean, Georgia’s producing hype clips about it, for goodness sake.

Five years ago, I couldn’t imagine a more alien concept.  Weird, hunh…


Filed under Georgia Football, It's Just Bidness

Old enough to drink…

Old enough to promote.

Sauce for the goose, and all that.  I tells ‘ya — what a time to be alive.


Filed under I'll Drink To That, It's Just Bidness

“Players aren’t getting bought; they’re asking you to buy.”

Sally Jenkins argues that NIL compensation hasn’t ruined college football, despite arguments to the contrary.

Change is not invariably bad, and the legal change that allows college athletes to profit from their own name, image and likeness (NIL) will not crumble stadiums. Despite the NCAA’s scarifying prediction that it would lead to the immediate death of autumn, the season is coming on. As the ground gets firmer in the cold, tailgaters will enjoy the warming delights of bourbon outdoors before noon and stadium crowds will bob in their warring colors as they issue their guttural incantations, as they ever have. On the field, the players will be as fervent as they ever were, lusting for success, trying on stardom but still young and rehearsing for adulthood.

The NIL market is in its early days, but it’s safe to say almost nothing has gone as the naysayers threatened. Despite all the vertigo over NCAA rule book upheavals, the money is not changing college sports for the worse…

The doomsday scenario preached by shortsighted NCAA officials was that NIL would be ruinous. It would disillusion a public in love with “amateurism,” poison team chemistry, tank smaller schools and leave obscure athletes and minor sports unfunded while a handful of NFL-bound stars in power conferences commandeered megadeals…

It’s hard to deny she has a point there.  This doesn’t look like disillusionment to me.

I still believe a major reason schools and the NCAA fought NIL compensation was out of fear that player compensation would become normalized in the minds of the public, making it harder to cry wolf over the possibility that they would eventually pay college athletes directly.


Filed under College Football, It's Just Bidness

Wednesday morning buffet

Enjoy today’s offerings:


Filed under Alabama, BCS/Playoffs, Clemson: Auburn With A Lake, Georgia Football, It's Just Bidness, SEC Football

How’s that whole “revered tradition of amateurism” thing going?

I forgot to mention this yesterday, but there’s a federal judge who just refused to dismiss out of hand the idea that college athletes are employees of the schools they… well, work at.

Here’s the money graf, so to speak.

Gasp!  You mean to say schools aren’t doing it for the kids?

Maybe this is a tempest in a teapot, sure, but, then again, it probably would be prudent at this point to remember Kavanaugh’s concurrence in Alston before jumping to conclusions.

Read the entire Twitter thread and judge for yourself whether this thing has real legs to it.


Filed under It's Just Bidness, See You In Court, The NCAA