Florida International University came up with a unique approach to building student support of its nascent football program: bribery.
In an attempt to get students to come out and support their football team during home games, Florida International University is offering some creative incentives.
Here’s the pitch:
During each of the next four home games — starting with Saturday’s contest — three students will be chosen at random in the fourth quarter to receive a $500 scholarship for college expenses.
Another four students will win coveted parking upgrades. The sweet deal would allow the winners to park in faculty parking spots for a month.
“We are doing this because we want to create a fan experience and build an affinity for FIU,” said Sandy Gonzalez-Levy, senior vice president of external affairs.
There wasn’t much else they could do, since attendance at games is already free.
If I’m not mistaken, UGA did something similar with men’s basketball a few seasons ago. A random student’s name would be called during the game, and if the student was in attendance, he or she received a $1500 scholarship.
LikeLike
except games really aren’t free for students at fiu (and at practically every other institution with sports programs) since students pay mandatory, non-remissable fees to support intercollegiate athletics.
it’s simply a fact that colleges and universities with ic programs mug their students to support athletics when they enroll. it’s reprehensible for the small number of institutions where athletics is a profit center; it’s unconscionable for all the others.
but, hey, that’s the world we’ve created for ourselves.
LikeLike
Surely the faculty has been apprised of the parking situation?
If not, I am sure we can expect outrage.
LikeLike