The NFL embraces Wi-Fi connectivity at stadiums. Of course, when you’re shaking down the taxpayers for new stadiums every few years, it’s a lot easier to integrate the newest technology into your infrastructure. So it’s not clear if this is a trend that will trickle down to the next level quickly.
But don’t tell me this won’t resonate with colleges sooner or later.
More teams are monetizing their apps by selling merchandise, food and drinks to fans, as well as tickets for future games. This is another reason it’s important to have a strong Wi-Fi connection and plenty of beacons in place. The beacons pinpoint where a fan is located within the stadium. By knowing this, the team can send messages about discounts, whether on merchandise or hot dogs at that moment in the stadium. The beacons also allow the stadium to give helpful information to fans such as how long the nearest bathroom wait is going to be.
VenueNext and YinzCam are two mobile platform developers used by many professional teams and arenas to boost profits through additional sales and advertising. All of these options make it easier for fans to spend money, and for stadiums and teams to make money.
It would be so Georgia to charge fans for an app to let them know which bathrooms had the shortest wait. Greg McGarity’s probably already on that mother.
(h/t Raleighwood Dawg)