Shit, I don’t know which I like more here…
Southern Brewing COO Steven Brand told the Athens Banner-Herald that the idea evolved from another batch of IPA they were brewing for 2023.
“I was like, if we’re going to do this then let’s make something new,” Brand said. “Let’s make something crazy. As we were putting together our plan for 2023, we had this window for this IPA and we didn’t have a name. So, it kind of worked and fit.”
The company will have the beer in pint form and in 6-packs at its taprooms in Monroe and Athens on Tuesday afternoon. It will begin distributing locally to Athens package stores on Wednesday.
Try to be the shepherd and pick some up on the way to the parade Saturday.
Get The Picture 
Is this a great country, or what?
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Love the can. But ANOTHER ipa?
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Why not a pilsner or lager? BTW, with a name like Steve Brand shouldn’t he be in marketing? Just saying.
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Speak for yourself. If I’m paying for a micro, I’m getting an IPA 90% of the time. Micro pilsners all taste the same to me.
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Yep. I’ll be having a brown ale, please.
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Please get SLJ to call the Dawgs sometime next season and let him drop a MFer bomb.
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Normally, I can’t get a good beer because my wife is a vegetarian…which pretty much makes me a vegetarian. I do enjoy the taste of a good beer, though.
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Anyone who wouldn’t mind putting a couple of sixes of those in a box headed to California, I’d like to talk to you.
Thanks
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