Hmm… this aggression shall not stand, man.
While the Southeastern Conference remains a preeminent force in football, its three-year domination of college sports revenue is ending.
However, it will take years to erase the financial cushion it has built.
The SEC had just under $660 million in revenue during its 2018 fiscal year, according to a federal tax return that the conference provided Friday.
That resulted in an average of $43.7 million being distributed to the 13 member schools that received full shares. Mississippi did not get a full share because of its football team was banned from postseason play.
The Big Ten Conference likely distributed a little more than $50 million to each of its 12 schools that got full revenue shares in fiscal 2018, according to schools’ recent financial disclosures.
Sounds like it’s time to revisit those deals with the SEC’s broadcast partners. We all remember what Mike Slive did the last time the conference presidents lost their bragging rights.