Poor Larry Scott. A couple of years ago, the man was lauded as a genius for moving the Pac-12 into the modern era, leapfrogging its peers by forming its own conference network, completely controlled by a bunch of folks who’d never done anything like that before. Now, with the news that the SEC Network has cut a deal with DirecTV, something that’s eluded Scott, reality has begun to step in.
“We’ve been disappointed that DirecTV has been willing to negotiate with ESPN for the SEC Network but not Pac-12,” Scott said. “It is certainly not consistent with them saying they care about what the consumer wants.”
Scott is miffed that the SEC Network will be available to DirecTV’s Southern California subscribers while the Pac-12 channels won’t be. He thinks the fact that Walt Disney Co. is behind the new network played a part in the satellite service’s willingness to get a deal done.
Earth to Larry: well, duh. What did you expect?
“It appears this is an example of DirecTV being willing only to deal with big conglomerates who have muscle and leverage beyond the interest of consumers,” Scott said.
Or that a behemoth like ESPN finds it easier to command the subscription dollars than you do. The market is a beyotch, buddy.