What’s especially hilarious about this idiocy…
… is that it turns out somebody else ran through that door before the Buckeyes did.
However, there could be a snag. Marc Jacobs, the apparel company, beat Ohio State to the punch when it comes to that three-letter word. Its application for “THE” (as in THE BACKPACK MARC JACOBS) was approved by the U.S. Patent and Trademark Office in June, but that remains under review, according to the Jacobs application. Marc Jacobs would have priority in the trademark because of the filing date, according to Gerben.
No word yet on whether Georgia is considering pursuing a trademark for “AND” from Red and Black.